linkedin

share your authentic self with the world ♡

linkedin is a slept on platform, there are so many great opportunities you can achieve by building both your personal and brand accounts on this platform.

linkedin best practices

  • -profile picture — 800 pixels x 800 pixels

    -banner image — 1584 pixels x 396 pixels

    -feed post — 1200 pixels x 1200 pixels

    -carousel post — 1200 pixels x 1500 pixels

  • this will depend a lot on your social strategy, but a good rule of thumb is to post about 2-3 times per week.

    these numbers may change depending on your goals on the platform.

    remember, if your post doesn’t feel right for you — it probably won’t feel right for your audience. prioritize quality over quantity. ♡

  • export your images as a PDF document and select ‘add document’ when drafting your post. you’ll then create a title that will how at the top of the carousel.

    note: people who view your post will be able to download as a PDF

  • there’s no one-size-fits-all solution to creating content.

    but some things are consistent, the content you create has to be

    • relevant to your audience

    • authentically you (meaning you shouldn’t be afraid to show your personality and let people love who you are)

    • providing value while showcasing your product or service as the perfect solution to their frustrations

coming soon — the content planner

coming soon — the content planner ✿